Government of Union Territory of Jammu and Kashmir has identified 181 villages having picturesque beauty and cultural significance for transformation into tourist destinations and this step will go a long way in strengthening the rural economy and empowering the youth and women by direct and indirect employment opportunities. The Tourist Villages Development Program was launched by the Lieutenant Governor Manoj Sinha on September 3, 2021 for transforming large number of villages of the Union Territory known for historical, picturesque beauty and cultural significance into tourist villages.